Discover

El Torito Supermarket

in Santa Rosa

CA—your go-to destination for quality meats, fresh produce, and international products, brought to you by the hardworking Martin family. Experience the tradition and excellence that have made us a community favorite.

Specials

Our incredible specials

El Torito Supermarket: Where Every Aisle Tells a Story, and Every Flavor Celebrates Tradition!.

Departments

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Departments

Meat

At El Torito Supermarket, our Meat Department is more than just a place to purchase fresh cuts—it’s where family memories are made. Imagine the sizzle of perfectly marbled steak on the grill, the aroma filling the air as you gather with loved ones for a weekend cookout. Our expert butchers take pride in offering only the finest quality meats, from tender beef and succulent pork to flavorful chicken, all sourced with care to ensure your meals are nothing short of extraordinary. Every visit to our Meat Department is a step back into cherished family traditions—whether it's preparing a special Sunday dinner with your abuelita’s secret marinade or grilling up carne asada for a lively summer fiesta. Our meats are more than just ingredients; they’re the centerpiece of the moments that bring your family together, creating lasting memories with every delicious bite. At El Torito, we understand that quality time deserves quality meat. That’s why we’re committed to providing the freshest, highest-quality cuts that make your meals—and the moments around them—truly special.

Specials

Find your next stop to our market

Santa Rosa

460 Mission Blvd, Santa Rosa, CA 95409

Monday - Sunday: 7:00 - 21:30

707-852-1031

About Us

Our History

El Torito Supermarket, located in the heart of Santa Rosa, CA, is more than just a grocery store; it’s a testament to the enduring legacy and entrepreneurial spirit of the Martin family. Owned and operated by Diego Martin, who also successfully run the beloved Los Molcajetes Bar and Grill in Santa Rosa along his uncle Zacarias, El Torito Supermarket stands as a proud continuation of a family tradition rooted in quality, community, and hard work.
The story of El Torito Supermarket begins with the late Roberto Martin, a visionary who saw an opportunity to serve his community with the finest meats and international produce. In the early 1990s, Roberto opened Los 3 Toritos in Sonoma and in 2004 Carniceria Mendoza, a small but thriving meat market on Piner Rd., specializing in quality meats and a diverse range of international products. His dedication and passion laid the foundation for what would become a family legacy.
Diego, inspired by his father’s, carried forward this vision with unwavering commitment. Their resilience and strong work ethic have been the driving forces behind their success. With the opening of El Torito Supermarket, they have not only expanded their offerings but have also evolved to meet the growing needs of their community. This new venture reflects their deep-rooted commitment to providing quality products and exceptional service to the people of Santa Rosa.
El Torito Supermarket is a place where tradition meets innovation. Here, customers can find a wide selection of fresh produce, high-quality meats, and specialty items that celebrate the diverse cultures of the area. The Martin family’s journey from a small meat market to a full-fledged supermarket is a story of perseverance, resilience, and an unyielding dedication to their community. El Torito Supermarket is not just a store; it’s a legacy built on trust, hard work, and a deep love for serving others.
We invite you to visit El Torito Supermarket and experience the passion and quality that has been the hallmark of the Martin family for decades.

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